Soy Quim. Emidio Tucci

While working for Zapping, I had the opportunity to work for one of the brands of El Corte Inglés: Emidio Tucci.

I worked with Quim Gutiérrez, a very well-known Spanish actor, to develop the graphics and the spot of the campaign. I followed the entire process from beginning -ideation brainstorming and sketching- to end -filming and shooting-, attending to the shootings, where I made sure that each photo matched the idea that I had presented and previously sketched.

Along with other advertising campaigns, in Emidio Tucci’s project I was able to understand the different roles of a graphic designer and to identify all the different stages of the development of a campaign.

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